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Onaburtgar

04 Nov 2024 - 01:02 am

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Antoniomax

03 Nov 2024 - 10:57 pm

Накрутка поведенческих факторов
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Если ты когда-нибудь задумывался, почему твой сайт где-то на задворках Яндекса, а не сияет на первой странице, то ты по адресу. Сегодня мы разберемся, как раскрутить сайт в Яндексе, чем SEO для Яндекса отличается от Google, и что за загадочные поведенческие факторы все обсуждают. Поехали!
Чем SEO для Яндекса отличается от Google?
Давай начнем с того, что Яндекс и Google — это как два разных мира со своими правилами игры. Представь, что это как играть в футбол и в американский футбол: мяч вроде есть, но правила разные.

1. Региональность
Яндекс очень любит локальный контент. Если ты в Новосибирске, то Яндекс покажет тебе сайты из Новосибирска.
Google более глобален и не так сильно зациклен на региональности.
2. Поведенческие факторы
Яндекс обращает внимание на то, как пользователи взаимодействуют с твоим сайтом: сколько времени проводят, сколько страниц просматривают и т.д.
Google тоже смотрит на это, но не настолько фанатично.
3. Ссылочное ранжирование
Яндекс более скептически относится к количеству ссылок и больше ценит их качество.
Google любит, когда на тебя ссылаются все и вся, но тоже ценит качество.
4. Анализ контента
Яндекс уделяет больше внимания морфологии русского языка и лучше понимает сложные конструкции.
Google может иногда «спотыкаться» на наших падежах и склонениях.
Что такое поведенческие факторы?
А теперь к загадочным поведенческим факторам. Это как твой сайт ведет себя на первом свидании с пользователем. Если все круто — будет второе свидание (и хорошие позиции в выдаче).

Основные поведенческие факторы:
Время на сайте: сколько пользователь тусит на твоем сайте.
Глубина просмотра: сколько страниц он посмотрел.
Показатель отказов: ушел ли он сразу или задержался.
Возвраты на сайт: возвращаются ли пользователи снова.

Aynemaruka

03 Nov 2024 - 10:03 pm

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Aynemaruka

03 Nov 2024 - 06:37 pm

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Williamreddy

03 Nov 2024 - 05:01 pm

Ukrainian President Volodymyr Zelensky will meet US President Joe Biden and Vice President Kamala Harris in Washington on Thursday. Leon Neal/Getty Images
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—
Ukrainian President Volodymyr Zelensky’s visit to the White House on Thursday could be his final chance to convince a receptive American president of his country’s war aims.

The precise details of the “victory plan” Zelensky plans to present in separate meetings to President Joe Biden and Vice President Kamala Harris are unknown, having been closely held until they are presented to the American leaders.

But according to people briefed on its broad contours, the plan reflects the Ukrainian leader’s urgent appeals for more immediate help countering Russia’s invasion. Zelensky is also poised to push for long-term security guarantees that could withstand changes in American leadership ahead of what is widely expected to be a close presidential election between Harris and former President Donald Trump.
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The plan, people familiar with it said, acts as Zelensky’s response to growing war weariness even among his staunchest of western allies. It will make the case that Ukraine can still win — and does not need to cede Russian-seized territory for the fighting to end — if enough assistance is rushed in.

That includes again asking permission to fire Western provided long-range weapons deeper into Russian territory, a line Biden once was loathe to cross but which he’s recently appeared more open to as he has come under growing pressure to relent.

Even if Biden decides to allow the long-range fires, it’s unclear whether the change in policy would be announced publicly.

Biden is usually apt to take his time making decisions about providing Ukraine new capabilities. But with November’s election potentially portending a major change in American approach to the war if Trump were to win, Ukrainian officials — and many American ones — believe there is little time to waste.

Trump has claimed he will be able to “settle” the war upon taking office and has suggested he’ll end US support for Kyiv’s war effort.

“Those cities are gone, they’re gone, and we continue to give billions of dollars to a man who refused to make a deal, Zelensky. There was no deal that he could have made that wouldn’t have been better than the situation you have right now. You have a country that has been obliterated, not possible to be rebuilt,” Trump said during a campaign speech in Mint Hill, North Carolina, on Wednesday.

Comments like those have lent new weight to Thursday’s Oval Office talks, according to American and European officials, who have described an imperative to surge assistance to Ukraine while Biden is still in office.

As part of Zelensky’s visit, the US is expected to announce a major new security package, thought it will likely delay the shipping of the equipment due to inventory shortages, CNN previously reported according to two US officials. On Wednesday, the US announced a package of $375 million.

The president previewed Zelensky’s visit to the White House a day beforehand, declaring on the margins of the United Nations General Assembly his administration was “determined to ensure that Ukraine has what it needs to prevail in fight for survival.”
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“Tomorrow, I will announce a series of actions to accelerate support for Ukraine’s military – but we know Ukraine’s future victory is about more than what happens on the battlefield, it’s also about what Ukrainians do make the most of a free and independent future, which so many have sacrificed so much for,” he said.

Aynemaruka

03 Nov 2024 - 04:47 pm

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03 Nov 2024 - 03:09 pm

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03 Nov 2024 - 09:08 am

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03 Nov 2024 - 07:35 am

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